Content Strategy Company Profile Report AMT

Content Strategy & Corporate — AMT IT Solutions

The strategic layer — content pillars, monthly reports, company profiles, annual calendars, and B2B email campaigns. Proof that I can plan, not just write.

2021–2022 AMT IT Solutions 30+ assets
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This is the strategic layer of AMT's content — the documents that shaped what got written and why. Content pillars (monthly themes), monthly reports (what worked), company profiles (who AMT is), annual calendars (what's coming), and B2B email campaigns. This is where strategy meets execution.
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Selected Work

Five assets, five strategic layers

Click any asset to see the full content — including mockup, brief, and copy notes as they were originally submitted.

01

Company Profile — PT Kreasi Anugerah Solusindo

Company profile lengkap (12 halaman) — About Us, Vision & Mission, Our Solutions, Our Partners. Corporate copywriting untuk system integrator.

Document Info
Client
PT Kreasi Anugerah Solusindo (KAS)
Type
Company Profile — 12 halaman
Sections
About Us, Vision & Mission, Our Solutions, Our Partners, Contact
Language
Bahasa Indonesia
Company Profile Mockup — Cover + TOC
Commpro PT. KAS — Finalee.pdf · 12 pages
Company Profile
PT. Kreasi
Anugerah Solusindo
System Integrator — "We Make IT Happen"
Table of Contents
01 About Us 02
02 Vision & Mission 03
03 Our Solutions 04
04 Our Partners 08
Portfolio disclaimer: This is a design mockup created for portfolio showcase. The copy shown is the actual deliverable I wrote for PT Kreasi Anugerah Solusindo. The visual design, layout, and presentation are illustrative — meant to show the copy in context, not to claim authorship of the design.
Full copy — Compro PT KAS - REVISED (Tentang Kami, Visi, dan Misi).docx

About Us, Vision & Mission

Copy extract from the full 12-page profile

Tentang Kami

Dikenal sebagai perusahaan System Integrator terkemuka di Indonesia, PT Kreasi Anugerah Solusindo fokus membantu klien dalam bidang IT Infrastructure, Network Solutions, Virtualization, Information Security, dan Backup and Recovery Solutions.

PT Kreasi Anugerah Solusindo menawarkan berbagai solusi IT yang efektif dalam meningkatkan efisiensi operasional perusahaan sambil tetap menjaga kepatuhan.

Didukung mitra yang kompeten, kami berkomitmen untuk membangun kemitraan jangka panjang dengan klien dan mendukung penuh sistem serta keberlangsungan bisnis klien.

Melalui kolaborasi antar tim yang solid dan berpengalaman dibarengi dengan strategi yang efisien, kami telah membantu banyak perusahaan mencapai tujuan bisnis mereka.

Visi

Kami berkomitmen untuk menjadi yang terdepan dalam memajukan bisnis melalui sarana Teknologi Informasi.

Misi

  • PT Kreasi Anugerah Solusindo berkomitmen untuk memberikan layanan terbaik, sesuai kebutuhan, dengan output melebihi ekspektasi klien.
  • PT Kreasi Anugerah Solusindo berupaya untuk meningkatkan kinerja perusahaan melalui solusi teknologi inovatif dan andal yang menambah nilai perusahaan.
Copy Notes
Kenapa company profile ini dipilih: Ini contoh corporate copywriting — bahasa formal, terstruktur, dan positioning yang jelas ("System Integrator terkemuka"). Perhatikan bagaimana visi & misi ditulis concise — tidak bertele-tele, tapi tetap punya bobot. Ini yang bikin company profile keliatan profesional, bukan generik.
02

Kalender AMT 2022 — Concept + Content

Konsep kalender "Tebak Siapa Aku" + content plan 12 bulan + wording. Creative campaign yang menggabungkan edukasi dan interaktif.

Document Info
Client
AMT IT Solutions
Type
Corporate calendar — concept + content + wording
Files
Kalender AMT 2022, Konten Kalender 2022, Wording Kalender
Language
Bahasa Indonesia
Calendar Mockup — Cover + Monthly Themes
Kalender AMT 2022.docx · Concept + Content
Calendar 2022
Empowering The Nation
Through Technology & Innovation
Tema besar kalender AMT 2022
Monthly Themes
01 Governance, Risk & Compliance Jan
02 Robotic Process Automation Feb
03 Virtualizations Mar
04 Business Continuity Apr
05 Information Security Mei
06 Network Optimizations Jun
Portfolio disclaimer: This is a design mockup created for portfolio showcase. The copy shown is the actual deliverable I wrote for AMT IT Solutions. The visual design, layout, and presentation are illustrative — meant to show the copy in context, not to claim authorship of the design.
Full copy — Kalender AMT 2022.docx + Konten Kalender 2022 + Wording Kalender

Empowering The Nation Through Technology and Innovation

Tema besar + 12 monthly themes

Tema Besar

Pesatnya perkembangan teknologi, membuat dunia tidak hanya melihat adanya perubahan di berbagai industri, namun juga dalam gaya hidup masyarakat global. Melalui jaringan, informasi, dan perdagangan digital, teknologi sukses memberdayakan masyarakat.

Tahun 2021 telah mengajarkan pentingnya kesiapan digital yang memungkinkan kegiatan industri dan kehidupan masyarakat tetap berjalan di masa pandemi.

Oleh karena itu, di tahun 2022 AMT IT Solutions berkomitmen untuk terus menghadirkan inovasi dan solusi yang dapat mendukung dan mempermudah aktivitas industri lokal maupun global di era new normal.

Konsep Interaktif — "Tebak Siapa Aku"

Konsep kalender AMT 2022 menggunakan tema "Tebak Siapa Aku" — di mana setiap bulan menampilkan tebak-tebakan tentang partner atau solusi AMT. Jawabannya tersembunyi di balik flap yang bisa dibuka, dengan barcode yang mengarah ke landing page untuk info selengkapnya.

Monthly Themes (12 Bulan)

  • Januari — Our Solutions (overview 9 solusi AMT)
  • Februari — AMT IT Solutions Available on E-Catalogue
  • Maret — GRC (Governance, Risk & Compliance)
  • April — Backup as a Service (BaaS)
  • Mei — Artificial Intelligence
  • Juni — Cybersecurity
  • Juli — Robotic Process Automation (RPA)
  • Agustus — Internet Access Gateway (Sangfor IAG)
  • September — Machine Learning
  • Oktober — Infrastructure Series
  • November — Big Data
  • Desember — Network Optimization
Copy Notes
Kenapa kalender ini dipilih: Ini bukan sekadar kalender biasa — ini creative campaign yang menggabungkan edukasi teknologi dengan elemen interaktif ("Tebak Siapa Aku" + flap + barcode). Perhatikan bagaimana lo mengemas 12 topik teknologi berbeda jadi satu tema besar: "Empowering The Nation Through Technology and Innovation". Ini contoh content planning tahunan yang matang.
03

2021 AMT Content Pillar

Content pillar strategy untuk AMT IT Solutions — kerangka konten sosmed yang jadi acuan mingguan selama 2021.

Document Info
Client
AMT IT Solutions
Type
Content pillar strategy document
Format
Pillar framework + content themes
Language
Bahasa Indonesia
Content Pillar Mockup — Framework Overview
2021 AMT Content Pillar.docx · Strategy
Content Strategy
AMT Content
Pillar 2021
Kerangka konten sosmed — 6 format mingguan
Content Pillars
01 #AMTtechInfo — Edukasi
02 #AMTtechNews — Berita
03 #AMTtechSolutions — Produk
04 #AMTtechQuotes — Inspirasi
05 #AMTGreetings — Ucapan
06 #AMTtechTrivia — Fakta
Portfolio disclaimer: This is a design mockup created for portfolio showcase. The copy shown is the actual deliverable I wrote for AMT IT Solutions. The visual design, layout, and presentation are illustrative — meant to show the copy in context, not to claim authorship of the design.
Full copy — 2021 AMT Content Pillar.docx

AMT Content Pillar

Kerangka konten sosmed — 6 format mingguan

Tujuan Content Pillar

Content pillar ini menjadi acuan untuk produksi konten sosmed AMT IT Solutions sepanjang 2021 — memastikan konsistensi topik, format, dan tone di setiap minggu.

6 Content Pillars

1. #AMTtechInfo — Edukasi
Konten edukasi teknologi — tips, cara, langkah, dan penjelasan konsep. Tujuan: membangun otoritas AMT sebagai expert.

2. #AMTtechNews — Berita
Berita teknologi terbaru — dari partner (Sangfor, Microsoft, F5, HPE, dll) maupun industri secara umum. Tujuan: menunjukkan AMT selalu update.

3. #AMTtechSolutions — Produk
Soft-sell solusi & produk AMT — dari security, cloud, sampai otomatisasi. Tujuan: konversi leads.

4. #AMTtechQuotes — Inspirasi
Quote dari tokoh teknologi — Steve Jobs, Elon Musk, Jack Ma, dll. Tujuan: engagement ringan.

5. #AMTGreetings — Ucapan
Ucapan hari besar — Imlek, Waisak, Idul Fitri, Natal, dll. Tujuan: menjaga relevansi budaya.

6. #AMTtechTrivia — Fakta
Fakta menarik tentang teknologi — sejarah virus komputer, Osborne 1, Austin Russell, dll. Tujuan: engagement + edukasi ringan.

Distribusi Mingguan

Setiap minggu, 5–6 konten diproduksi dengan distribusi merata antar pillar — memastikan tidak ada pillar yang mendominasi atau kosong.

Copy Notes
Kenapa content pillar ini dipilih: Ini contoh strategic thinking — bukan cuma "nulis caption", tapi membangun kerangka yang jadi acuan produksi konten mingguan. Perhatikan bagaimana 6 pillar ini saling melengkapi: edukasi (info), berita (news), produk (solutions), inspirasi (quotes), budaya (greetings), dan engagement (trivia).
04

IG Report Dec 2021 — Completed

Laporan bulanan Instagram AMT IT Solutions — insight, reach, engagement, top posts, dan rekomendasi strategi ke depan.

Document Info
Client
AMT IT Solutions
Type
Monthly report — Instagram analytics
Period
26 November – 25 Desember 2021
Language
Bahasa Indonesia
Report Mockup — Key Metrics
IG Report Dec 2021.docx · Analytics
Monthly Report
Instagram Report
Desember 2021
Insights Overview — 26 Nov to 25 Des 2021
Key Metrics
1.026
Accounts Reached
+14,2%
72
Accounts Engaged
−20%
2.571
Total Followers
+205%
Portfolio disclaimer: This is a design mockup created for portfolio showcase. The copy shown is the actual deliverable I wrote for AMT IT Solutions. The visual design, layout, and presentation are illustrative — meant to show the copy in context, not to claim authorship of the design.
Full report — IG Report Dec 2021 - completed.docx

Instagram Report — Desember 2021

Insights Overview — 26 Nov to 25 Des 2021

Insights Overview

  • Accounts reached: 1.026 (+14,2% dari bulan lalu)
  • Accounts engaged: 72 (−20% dari bulan lalu)
  • Total follower: 2.571 (+205% dari bulan lalu)

Demografi Followers

  • Top Locations: Jakarta (20,4%), Brebes (4,8%), Medan (3,2%), Bekasi (2,6%), Tangerang (2,4%)
  • Age Range: 25–34 tahun (46,3%), 18–24 tahun (31,5%), 35–44 tahun (12,6%)
  • Gender: Laki-laki mendominasi (63,1%)
  • Most Active Days: Rabu dan Jumat
  • Most Active Times: 6 PM – 9 PM

Content Reach

Sebanyak 1.149 akun melihat postingan bulan Desember — mayoritas non-followers. Ini menunjukkan konten AMT berhasil menjangkau audiens baru.

Top Posts (Based on Reach)

  • Waspada! Begini Cara Virus Menyusup Komputermu!
  • Yuk Melek AI dan Kembangkan Bisnis Bersama Gleematic!
  • Quote B.J. Habibie tentang teknologi

What We Have Done

  • Posting feed regularly — up to 5x seminggu
  • Using relevant hashtags
  • Posting interactive stories
  • Posting based on active times
  • Commenting on related IG accounts

What We Are Going To Do

  • Fixing IG Highlights
  • Creating IG Reels
  • Doing IG Live
Copy Notes
Kenapa report ini dipilih: Ini contoh data-driven content strategy — bukan cuma laporan angka, tapi analisis + rekomendasi. Perhatikan strukturnya: insight overview → demografi → content reach → top posts → what we have done → what we're going to do. Ini yang bikin report actionable, bukan cuma statistik.
05

Email Blast Event Galvanize — Highpoint 2021

Email invitation untuk event Highpoint 2021 (Galvanize) — full English, B2B, dengan CTA "Save my seat".

Document Info
Client
Galvanize (via AMT IT Solutions)
Type
Email blast — event invitation
Event
Galvanize Highpoint 2021 — June 17-18
Language
English
Email Mockup — Invitation
Portfolio disclaimer: This is a design mockup created for portfolio showcase. The copy shown is the actual deliverable I wrote for Galvanize (via AMT IT Solutions). The visual design, layout, and presentation are illustrative — meant to show the copy in context, not to claim authorship of the design.
Full copy — Email Blast Event Galvanize.docx

Galvanize Highpoint 2021

English B2B email — event invitation

Email Body (Full Copy)

Galvanize Highpoint 2021
Thursday–Friday, June 17–18

We would like to invite you to join Highpoint 2021. We often hear from customers that it's essential to attend our conference as a team. As a small token of our gratitude, we're gifting your organization complimentary passes to HighPoint 2021.

What to expect:

  • Learn from top industry experts on the hottest topics in audit, risk, compliance, and IT security.
  • Get a front row seat to see the future of Galvanize products.
  • Earn up to 8 CPE hours from a lineup of 15 sessions.
  • Network & connect virtually with fellow attendees and Galvanize product experts.

In this annual user conference with Galvanize, we would be sharing the exciting news of the Diligent acquisition, the vision and future of GRC, and many other breakout sessions from key customers around the world! The day 2 will be followed by workshops for customers to learn the experience within the platform on utilizing different capabilities within the HighBond and Robotics product suite (limited spacing).

No travel needed! Join Galvanize for the most anticipated GRC virtual event of the year.

Save my seat → (CTA Button)

Get a special limited promo code for saving your seat and earn up to 13 CPE credits!

Copy Notes
Kenapa email ini dipilih: Ini contoh English B2B email copy — salah satu dari sedikit proyek English di portfolio AMT. Perhatikan strukturnya: invitation → what to expect → event details → CTA. Tone-nya profesional tapi hangat ("small token of our gratitude"), dan CTA-nya jelas ("Save my seat"). Ini contoh email yang inviting, bukan selling.
Archive — 25+ More Strategy & Corporate Assets
📊2021 AMT Store IG Content PillarJul 2021
📊2021 Lenovo Content PillarJun 2021
📊2021 Sinar Pagi Content PillarNov 2021
📊AMT IT Solutions new template ideasMei 2022
📊SINAR PAGI CONTENT PILLAR-REVISEDNov 2021
📈Content Board AMT 2021Sep 2021
📈Konten Plan AMT Mei 2021Mei 2021
📈Blog Report Mei 2021Agu 2021
📈Blog Report September 2021Okt 2021
📈Blog Report Oktober 2021Nov 2021
📈Blog Report November 2021Des 2021
📈AMT IT SOLUTIONS LINKEDIN REPORT-AGUSTUS 2021Sep 2021
📈IG REPORT 0921-REVISEDOkt 2021
📈IG Report Feb 2022 - completed finaleMar 2022
🏢Compro PT Artha Megah TeknologiOkt 2021
🏢Commpro PT. KAS - 2.pdfOkt 2021
📅Kalender AMT 2022 (concept)Sep 2021
📅Konten Kalender 2022-Revised FinaleNov 2021
📅Wording KalenderOkt 2021
✉️Email Blast Event GalvanizeMei 2021
✉️Hasil Meeting GalvanizeMei 2021
✉️Template event invitation HCI-HPESep 2021
🎉Event HPE 21 Oktober 2021Okt 2021
📝Copywriting AppsOkt 2021
📸Highlight IG AMT IT SolutionsNov 2021
✈️Kanawa Island (Sinar Pagi)Feb 2022
✈️Honeymoon di Pink Beach (Sinar Pagi)Jan 2022
✈️Copy web sinar pagiMar 2022
🏝️Bebas Karantina, Wisman yang Berkunjung Ke Bali Bisa Mampir Ke Labuan Bajo! (Sindra)Mar 2022
🏝️Siap Sambut Wisman, Inilah Sederet Daya Tarik Labuan Bajo (Sindra)Mar 2022
🏝️Sindra TravelMar 2022
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