Internal & Employee Communications

Building Organizational Alignment

Internal communications ensure that every employee — from store staff to corporate teams — understands the brand's messaging, processes, and culture. I've worked on two types of internal communications at Erajaya Digital:

SOP Documentation: Writing clear, actionable standard operating procedures that guide store operations and employee behavior.

Employee Communications: Crafting email blasts and internal announcements that engage employees, share updates, and build culture.

What I Did

• 01 SOP Documentation: Wrote internal SOP communications for store operations — including security alarm procedures at iBox stores.
• 02 Employee Email Blasts: Crafted internal email communications for employee engagement, including flash deal announcements and corporate events.
• 03 Corporate Communications: Wrote internal messaging for company-wide events like Bukber (corporate iftar gatherings).
• 04 Team Alignment: Ensured internal messaging was consistent with external communications, creating a unified brand voice across all touchpoints.
• 05 Employee Engagement: Created communications that motivated and informed employees, building a stronger organizational culture.

Internal Communication Projects

Here is the complete list of internal communications projects I've worked on at Erajaya Digital.

SOP Documentation: iBox Security Alarm

One example of my internal communications work is the SOP documentation for iBox store security alarm procedures.

Campaign Impact